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Since 1992, Complies BV has been the computer wholesaler and knowledge partner for all kinds of dealers with physical stores, home offices, and online shops. Our experience in the IT world makes Complies BV a stable factor within the Dutch market of IT distributors.
Complies provides a basic need for customers when it comes to stock. In addition, Complies also maintains a dynamic inventory to respond to trends and developments in the market. Thanks to short communication lines within our company, you are always helped quickly and directly, both in sales and repair situations.
The premises are located in Tynaarlo along the A28 between Assen and Groningen. From the windows, the more than 60 employees look out over the beautiful Drenthe countryside. The 6000 m² warehouse houses a large number of hardware and software products that are shipped both domestically and internationally. Do you have a webshop and want to hand over the logistics hassle? Complies is happy to take care of it for you thanks to the extensive dropshipping options.
Complies also has its own assembly line for our Yours PCs. These systems were developed in collaboration with Microsoft and put together for the ultimate combination of hardware and software. Thanks to convenient recovery options, these systems are easy for dealers to maintain. Within the assembly department, we also have a BTO (Build to Order) line. This enables us to assemble custom configurations and pre-install them with any desired operating system.
We are aware of the impact our products have on the environment. That makes it even more important to us to handle the environment with care.
Six times a year we publish a newspaper as part of our partner program. This newspaper is released together with a group of resellers with physical stores, featuring their own name and contact details on the front and back covers. As a participant, you can decide for yourself the postal code area in which you want to distribute.
In addition to the newspaper, we also distribute a flyer twice a year, which every Complies partner can participate in. The flyer is A4 size and filled on both sides with great offers and attention to your own services, such as repair and management. To also serve the online market, you benefit not only from the newspaper but also from the IT's Amazing webshop. Consumers can order the products online and have them delivered to their homes, so you no longer have to worry about anything! Curious about the IT's Amazing newspaper or flyer? Feel free to contact us.
On May 1, 1992, very deliberately on Labor Day, Complies started in Groningen from a small building in the Oosterpoort district. Customers in the region were served here with a selective range. Later, a garage building in the same neighborhood was used for storage.
The garage soon became too small, partly due to the distribution of the large CRT monitors of the time. The choice fell on a warehouse nearby on Barestraat in Groningen. This location also offered more office space and room for telephone sales.
A year after moving to Barestraat, Complies started its own assembly line where custom PCs were built.
Complies acquired a strong position in the monitor market, among other things. Together with the growing demand for desktop PCs, the company moved to Australiëweg 19 in the Peelo industrial area in Assen.
Due to the increasing growth in components and the rapidly expanding assembly line, a second building was put into use on the same industrial site. This allowed stock levels to be increased to the desired level.
The two buildings were merged into one large building on the other side of Assen on Wagenmakerstraat. Once again with more storage space to meet the still growing demand.
Thanks to years of experience with our own assembly line, the Yours brand was introduced. This way we can distinguish ourselves and our dealers to the maximum from the rest of the market and respond quickly to the latest trends and developments. By keeping after-sales in-house, we can offer support faster than other brands.
To also offer our resellers a unique advantage, we started our own dealer program in 2013. The goal of this program is to provide our resellers with added value compared to their competition. In addition to special product deals, we also publish a newspaper six times a year together with participating dealers. Today, this newspaper has a circulation of over one million and reaches one in six households.
To meet the growth, Complies moved in 2014 a little closer to Groningen. Today, Complies is located in a nice building along the A28 between Assen and Groningen, in the picturesque Drenthe village of Tynaarlo. Tynaarlo itself is not very well-known, but everyone will know the neighboring village Zuidlaren from Berend Botje. From this location, Complies looked directly to the future with a large warehouse and sufficient office space for Complies and its sister companies.
Complies has positioned itself very positively in the market through its personal approach, striking promotions, and good purchasing deals. As a result, the company achieves solid growth and a larger market share every year. Since 2019, Complies has had a German account manager ensuring direct focus on the German market. Complies is not only targeting Germany but is also moving into other European countries and already has many customers in Belgium.
In honor of Complies’ 30th anniversary, a new corporate identity was introduced: fresh and contemporary, with a new logo and an additional accent color.
